Communication

04Apr '13

Speaking as an individual

Late as usual, I’ve only just started watching Mad Men and I’m enjoying the drink-fuelled smoke-covered world of 1960s advertising. What surprised me most was the attitude to women. When Peggy comes out with something clever the first reaction of a male colleague is “who told you that?” This is despite the fact that the [...]

11Dec '12

Bazinga!

Why not use words as a force for good?

07Nov '12

The right kind of expertise

Being a copywriter isn’t all about writing. There’s a lot of research to be done too!

16Aug '12

Editing checklist

A handy 6-point checklist to help you avoid business communication hell.

11Aug '12

Editing for business – internal communications

Internal communications can be a real headache without good editing.

08Aug '12

The lasting effect of a donut

Connecting donuts with copywriting. Yes, I’m that good.

23May '12

Finding the sweet spot

Group work is a real balancing act.

21Mar '12

Three ways to avoid annoying people with your video content

Videos, like other content, need careful planning and editing to avoid becoming an irritation.

17Feb '12

Content curation vs generation: make your communications count

If you’re not creating and curating content, you could be missing a trick!

16Feb '12

Content generation for newbies

A quick-start guide to content generation for businesses and organisations.