SEO and the uncrawl-able research
As anyone who has ever looked into Search Engine Optimisation will know, it is a BIG topic.
I first started researching the subject about a year ago when I realised how useful it would be for work. I started reading about the different methods like key word research and optimum saturation levels, the importance of crawl-able pages and getting the most out of your links…
More recently I’ve returned to these studies and so far the amount of information has been overwhelming! It’s strange to think that so many considerations should go into one strategy. And you’re still not guaranteed a result!
I’ve been collaborating with a client to come up with a standardised process for ensuring all new websites are Google friendly. A year ago when I completed my first batch of research I felt I had a pretty good grasp of the topic. Now I’ve realised how foolish and short sighted that was! It’s realy grown and as the various complexities are revealed, at the same time, it has become more important to businesses and the competition has got tougher.
I’ve covered a lot of new material in my quest to remaster this skill. And I fully expect to see lots of new material coming out in the near future. If you think your business could benefit from a copywriter with current SEO training why not give me a call?
